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"Freitag Fashion and more" opts for RETAILOR

Human Solutions gains more customers in Hamburg. Customized clothing production for men and ladies with the 3D body scanner and software from Kaiserslautern.

Kaiserslautern, 23rd February 2006 – Human Solutions GmbH of Kaiserslautern, has succeeded in convincing yet another well-known fashion house of RETAILOR's powerful potential: effective immediately, ladies and gentlemen can enjoy the customized clothing offer at Freitag in Hamburg. Freitag opted for the high-end solution RETAILOR SHOP 3D. A 3D body scanner takes customers’ measurements in this version - digitally. During the sales talk, RETAILOR provides comprehensive support for the professional sales person and also helps the customer with decisions – from the basic questions like which cloth or cut, to details like the choice of buttons. All data is transmitted online to the manufacturer – in this case Odermark for men and Oktavia for ladies.

Commenting on the new acquisition, Mr. Jessen, Managing Director of the Carl Ernst Freitag GmbH & Co. KG said, "In contrast to some of our competitors, we don't focus only on menswear - we also have a large ladies' wear department. That's why we also opted to use the 3D body scanner for our ladies’ wear department right from the start - thanks to the direct link with Oktavia the manufacturer, our female customers have a wide range of fabrics, styles and accessories to choose from."

Carl Ernst Freitag GmbH & Co. KG

Using the slogan "Freitag - Fashion and more", the Hamburg house of fashion, founded in 1920, offers exclusive ladies' and menswear in its sales department, which has an area of 957 sq.yds.

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Human Solutions GmbH

Human Solutions GmbH is a global software and system house with around 70 employees in Kaiserslautern, Germany and Detroit, USA. The company develops and sells hardware and software solutions for body scanning, ergonomics and simulation applications. Human Solutions GmbH has over 300 customers, including famous names like DaimlerChrysler, BMW, Volkswagen, Airbus Industries, the German Federal Army, Karstadt, van Laack and many more.

Our Performance Spectrum: Ergonomics, Simulation and Body Scanning

For the past 20 years, Human Solutions has created and marketed solutions for the electronic acquisition of the dimensions of human beings and their simulation: Over 70% of all automotive manufacturers worldwide use the human model RAMSIS for the ergonomic calculation of movement sequences.

RETAILOR is a worldwide, unique data platform created to sell high quality tailored menswear and ladies' wear through the retail trade. This innovative system links automatic body measurement, computer-supported product selection and immediate order dispatch in the most comfortable way imaginable. The retail trade can now offer customized clothing from well-known manufacturers at mass-produced prices - individualized, but without the effort of individual tailoring and at prices normally associated with ready-made clothing.

Press Contact:

Human Solutions GmbH

Alexandra Lang

Europaallee 10

67657 Kaiserslautern

Tel. 49 (0)631-303 5600

Fax. 49 (0)631-303 5700

Press Contact

Eva Fröhlich
Phone: +49 (0)631 343 593 73